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What is Video Compression?

Video compression is a subset of the general technique of data compression, whereby a 'signal', which can be thought of as a series of numbers, is squeezed, or 'compressed' into a smaller set of numbers. These numbers will then take up less space on a hard drive, or take less time to transmit over a network. Before the numbers are used again, a 'decompression' algorithm is applied to expand the series of numbers to its original (or at least a similar) form.

Video compression utilizes the fact that the signal is known to originate as digitized video, in order to increase the 'compression ratio', or the amount of squeezing that can be applied to the series of numbers to be stored.

Why Compress Video?

There are a number of good reasons to compress video and audio signals, including technical issues and cost of equipment. However, we will deal with one overriding issue, the storage demands cost.

Working with video on enterprises or even on personal computers is greatly challenging due to the storage demands. A single frame of uncompressed DVD-quality video without sound gobbles up to 1 megabyte of storage space. Video is usually shown at 30 frames per second. This means it takes ~30 MB of storage space for one second of video. So if a video runs 60 minutes, at least 108 gigabytes of storage space is required. For this reason, digitized video is compressed, a process that discards as much information as possible without noticeably affecting the quality.

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Infima Video Compression Technology

Infima Video Compression Technology is a new, state-of-the-art, patent pending technology software. Our new compression technology deliver better video quality at lower data rates than H.264, Windows Media, Real, and MPEG4, and also for high data rates codes suchlike: AVI, enabling companies to significantly lower their costs for delivering video applications to users without compromising on quality. Infima Video compression new patent pending format is a fast and easy way to compress video, but unlike traditional methods such as H.264, MPEG, or WMV that permanently discard quality to save space, Infima Video technology only makes perfect, bit-for-bit copies of your movies. That means it always looks perfect – exactly the same as the original.

Infima Video technology is the world's best video compressor. It provides the best quality of any codec on the market today (better than H.264, MPEG-4, and Windows Media) at data rates from dial-up to high-definition. It encodes quicker, decodes in fewer cycles, and is less complex than the standards-based codec's used by our competitors.

Infima Video Compression technology will provide your applications with the best video quality at lower cost than any other codec, including MPEG-4, H.264.

What makes Infima's technology so special?

Designing compression algorithms, or mathematical and computational procedures to compress and decompress video, is a difficult task. Besides the mathematical techniques involved, the process requires a deep understanding of potential tradeoffs between available hardware, algorithm complexity, and both subjective and objective measures of quality. It is as much an art as a science. Infima technologies, has been involved in the design of software-based compression algorithms since 1999. In that time, we have developed a patent pending solution and techniques which achieves the world best compression ratios.

Infima introduces new patent pending compression technology